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Why ROC: Carestream creates new software

Rochester's Carestream Health recently developed a lesion management software that is helping radiologists better serve patients.
Rochester's Carestream Health recently developed a new lesion management software that is helping radiologists better serve patients.

Lawrence Ray, PhD, is the program leader for Volume Image Processing Research at Carestream.  He discussed the new technology and Carestream's growth in Rochester Wednesday morning on News 8 at Sunrise.

Dr. Ray said Oncology follow up is one of the most time consuming and challenging tasks for radiologists.  The lesion management software improves the efficiency and accuracy of the process.  "I worked with a very talented bunch of people and it was a team effort," said Dr. Ray of the development process.  The new software allows the radiologist to identify a specific lesion with a single click and measure its volume automatically.

Dr. Ray has designed 80 patents.  He said Carestream's approach to innovation and product development is driven by the needs of patients.  First, his team will brainstorm ideas, then determine their value.  Dr. Ray said, "We go back and ask potentials clients, what we call the 'Voice of the Customer' and say, does this really work, be worthwhile for your workflow and what you're trying to do, is this a good idea or should we go back to the drawing board and have some more coffee?"

Carestream has benefitted from Rochester's assets to grow its business.  "Rochester, over the years, has attracted a lot of incredibly talented people and Carestream has used those talented people to help patients and the general population with their health concerns," said Dr. Ray.  He offered the analogy of growing a successful garden.  "Any gardener knows you got lots of things to make a garden good, you've got to have good soil, you've got to have good seeds, you've got to have good light, you've got to have lots of good things, here in Rochester we have a lot of those good things to help our technological garden grow."

For more information about Carestream Health, click here.
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